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Alliance for Affordable Services

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Alliance for Affordable Services
Mangrove Office Building
17757 U.S. Highway 19 North, Suite 260
Clearwater, FL 33764

Alliance for Affordable Services is a non-profit advocacy and consumer association who work to lower the cost of health insurance to its customers. Alliance for Affordable Services does not provide health insurance, but instead secures services at a lower cost through Mid-West National Life Insurance. Started in 1981 primarily as a way to serve small entrepreneurs, the Alliance grew to over 150,000 members. In addition to its member services, the Alliance has acted as an advocate in major legislative decisions affecting health care.

The target customer of the Alliance is the small-business owner or employee and the self-employed individual and their respective families, who make up 60% of uninsured Americans. The Alliance has used its collective power to put contractual limits on the marketing and administrative budgets of its carrier. In addition, they require the carrier to provide a representatives to explain benefits to members face-to-face. The plan offered to members includes freedom of choice of doctors and hospitals and customized coverage to fit individual members needs.

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